Thursday, August 05, 2010

10 Ways to Use Postcard Marketing to Boost Your Business

Announcement:

Do you have a new product or service to unveil? A printed postcard is a great way to release the news! The benefit of mailing postcards compared to letters is that the message is read by the recipient even if they end up throwing the mail piece away. Letters have to be opened to be read. One of the best things that we've seen direct mail marketers do is to follow an announcement postcard with an email to their customer on the same day. Combining both direct mail mediums provides an explosive increase in response, guaranteed!

 

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