Interested in using postcrard marketing but dont have an idea where to start? Here are a few ideas thatll help you get those creative juices going.
Continue Reading 10 Ways To Use Postcard Marketing To Boost Your Business
Saturday, September 18, 2010
How to Create Impressive Postcards Out of Postcard Templates
Are you a businessman who needs to undertake postcard printing to advertise your product or reach out to your target consumers? Well, there is something that can make the job easier and faster for you --- using postcard templates. With these templates, creating your own color postcards can become easy as 1,2,3. What you simply need is the knowledge on how to use and work with these templates. This write-up shall give you some pointers on how to make postcard templates work for you. Let them serve as your guide in your postcard printing project.
First thing you need to do is to look for postcard templates of course. Now the question is where do you go to find them? The answer is easy. Go online. Do your search through a search engine. Just type in "postcard templates" and the results will appear quickly before you. You'll be surprised at the endless options you will find. There are numerous websites that can provide you with a variety of postcard templates with free downloads. However, if you desire a "hard copy" of these templates, you might want to visit office supply shops that offer blank postcards. They are available per piece should you need to print a couple of postcards only.
The second thing you have to do is get those postcard templates. As I've previously mentioned, if you made an online search for those templates, all you need to do is download them into your computer. There's no need to worry about costs to pay because they are for free. However, if you choose to go to the office supply store, you have to pay for the templates you got of course. It is more advisable nonetheless to use the downloadable ones for printing tests rather that those bought in stores. The former can help you lay-out any custom postcard you're doing.
Then the next thing to be done is use these templates to come up with the design you want for your postcards. It's easy to do. Just position your postcards image on the proper place on the color postcard. It will usually cover one whole panel of the postcard. On the other side, you should be able to lay-out your stamp, writing lines and your message. You can create or customize your postcards by doing some changes. And this can be done by using the right software.
Lastly, the end product of this whole activity is printing your postcards. You already have your design, thanks to the postcard template that you got, so now, you can finally print your color postcards. So what is the easiest and fastest way to have your postcards printed? Use your own printer. The results would be good enough. However, if you want a mass production for your postcards since you want a large market to receive it, you might want to hire the services of a postcard printing company. You can find a lot of these companies when you go online, even at the site where you downloaded your free postcard template. Again, just do an online search. Once you found the one that's right for you, you can now place an order, give them your design, and pay your printing bill. After a few days' time, you will receive your postcards. Most of these printing companies deliver the product right at the doorstep of their clients.
So this is how simple it is --- having your postcards created and printed out of postcard templates. You would truly be amazed of how fast, easy and convenient it can be. Thanks to the advent of the internet, it gave birth to a vast variety of free, downloadable postcard templates. Because of this, just about anyone can do postcard printing without any training or serious skill on the job.
Michelle Abreu has been writing articles online for about 2 years now in a printing company. You can also check out this website for more information on how to make effective postcard templates. Article Source: http://EzineArticles.com/?expert=Michelle_Abreu |
Friday, September 17, 2010
10 Ways to Use Postcard Marketing to Boost Your Business
Grand Opening/Open Houses:
Grand Opening postcards or open house postcards are a great way to drive traffic to your local business. If your customers happen to be any resident in your local area-Saturation direct mail campaigns are a great way to deliver your marketing message to everyone in your neighborhood. The best part about Saturation mail direct mail programs is that it is the lowest price postage that you can get from the post office at 13.9 cents. That's 70% less than the cost of a stamp!
Continue Reading 10 Ways to Use Postcard Marketing to Boost Your Business
Grand Opening postcards or open house postcards are a great way to drive traffic to your local business. If your customers happen to be any resident in your local area-Saturation direct mail campaigns are a great way to deliver your marketing message to everyone in your neighborhood. The best part about Saturation mail direct mail programs is that it is the lowest price postage that you can get from the post office at 13.9 cents. That's 70% less than the cost of a stamp!
Continue Reading 10 Ways to Use Postcard Marketing to Boost Your Business
Thursday, September 16, 2010
Steps to Successful Postcard Marketing
Setting up a good postcard marketing campaign is a great way to target a specific market on a budget. Postcards are very cheap and inexpensive to mail and can and will generate new and repeat business when done correctly. Being a professional marketing and designer there are specific steps to running a successful postcard campaign.
Below are a few steps I go through when running my postcard marketing campaigns and they always work!
Step 1: Target your Audience!
Targeting your audience is the most important fact to postcard marketing or any other kind of marketing! You want to target people, or companies that need your service. It is much better to send your postcards to 50 Targeted people than 1000 untargeted.
Step 2: Create a specific offer for your campaign
Creating a offer to go along with the campaign, if its just a simple postcard saying Malpractice Lawyer Call xxx-xxx-xxx you probably wont get as much as a post card saying "Are you in need of The Top Malpractice Lawyer? Call me today at xxx-xxx-xxxx for a free consultation!" By offering a free service and adding some spice to your post card you can really see a high increase phone calls and emails back.
Step 3: Headline, Call to Action, Deadline
These three things are very important in grabbing your clients eye and having them actually follow through not just throw away your post card. Having a good headline will grab the users eye and make them read on. A good call to action is a incentive or a reason for them to contact you because of the post card. Set a date where this is good until, it sets urgency and you can know what to expect for your campaign.
Step 4: Create a good design
Having a professional and eye catching design is a very important aspect to Postcard Marketing. If its not eye catching then most likely. Apollo Marketing Group provides professional Postcard Designs.
Step 4: Test and Repeat
Once you have your campaign setup, test and repeat! If it works and is making you money do it again.
Postcard Marketing - Professional Web Design, Graphic and Stationary Design, Web Development and more! Article Source: http://EzineArticles.com/?expert=Tony_Pierre |
Wednesday, September 15, 2010
Tuesday, September 14, 2010
10 Ways to Use Postcard Marketing to Boost Your Business
Thank You Note:
As the old saying goes-"a little thank you can go a long way." I don't know about you, but I do business with companies that are appreciative of my purchase. Sending a hand written thank you card to a customer for their order is a great way to show appreciation for the order. Additionally, it's also a good time to ask for a referral or feedback regarding the customer's experience.
Continue Reading 10 Ways to Use Postcard Marketing to Boost Your Business
As the old saying goes-"a little thank you can go a long way." I don't know about you, but I do business with companies that are appreciative of my purchase. Sending a hand written thank you card to a customer for their order is a great way to show appreciation for the order. Additionally, it's also a good time to ask for a referral or feedback regarding the customer's experience.
Continue Reading 10 Ways to Use Postcard Marketing to Boost Your Business
Monday, September 13, 2010
Sunday, September 12, 2010
Letting Personalized Postcards Invite Interest in Your Business
Postcards have been around for generations, giving a glimpse of life at the beach, or some other tourist location as a way of marking where you've been in life. Businesses have found the value of postcards by using them to reach out to their customers and potential clients with information, pictures about their products and even as humorous attention getters to cause people to think of them or their products at some point in time in the future. But what does that actually mean a postcard is?
Just turn over a postcard and see how it makes perfect sense to use them as invitations. It can be an invitation to try a new product, a chance to win a prize by visiting a booth or business location, or a reminder of an appointment. The overall intent of a postcard seems to be as an invitation. So how do we get the most out of our invitations?
First off, think of what you want an invitation to say. What you're being invited to is the main function of a postcard. From invitations to events at large arenas to scheduled office visits or trying out a new product, postcards are the perfect solution. Having that reason stand out, either on the "show" side or as the banner for the information side, letting people know what they're being invited to is of primary importance.
Next is the when. If you are using the postcard as a literal invitation, this would mean the need to provide a date and time when the event is to take place. While not as formal as a full blown invitation card with RSVP notes and other trappings, a postcard makes a very effective way to set a time and date as well as the location for an event.
If a specific time in not available such as a chance to try out a new product, postcards can still be a great way to get information about the product to the customer. This kind of encouragement enables the customer to still have that "event" type of presentation to them, and also have the open-ended time-frame that allows them to choose when to take advantage of your products or services.
Postcards have quite a lot of value as an invitation. Using postcards to reach out to potential clients or customers you haven't seen in a while can be quick and easy. Take advantage of postcards for your invitation needs today.
Vickie Lexom wants to celebrate the anniversary of her coffee shop's opening and needs a creative and inexpensive invitation. Printable postcards from PaperDirect are the perfect solution.Custom postcards will allow her to create the image that will represent her business and save money she can use for the cake! Let PaperDirect invite your customers to stop by and celebrate your business. Article Source: http://EzineArticles.com/?expert=Vickie_Lexom |
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